Purpose
The role will help design and execute digital marketing campaigns that will connect the target audience of young Africans (18-35) to British Council offers that can help them in their education and career aspirations. Principal areas of work include: creating webpages, Facebook ads, email marketing, curating and coordinating online content. The person taking on this internship will likely gain valuable experience in branding across cultures, online audiences in Africa, conversion analytics and strategic thinking within a large organisation.
Job requirements and specifications
British Council Core skills and role specific
- Editorial skills, especially content planning and content production
- Understanding of social media behaviour and web user journeys
- Interest in youth identity and culture in Africa
- Team working: ability to work collaboratively to achieve a goal
- Communication: communicates effectively with awareness of a diverse audience in speaking and writing in English
- Using technology: able to use Office software to manage documents and processes
Role Profile – Digital Campaigns Intern.doc
British Council Core Skills.pdf
BC Behaviours.pdfClosing date: 8 May 2017, 23:59 UK Time
Equal opportunities & Diversity: we are committed to equality of opportunity and positive action to promote it. We believe that our Equal Opportunities Policy and a Diversity Strategy help to ensure that there is no unjustified discrimination in the recruitment, retention, training and development of staff.
Child Protection: The British Council believe that all children have potential and that every child matters – everywhere in the world. The British Council affirms the position that all children have the right to be protected from all forms of abuse as set out in article 19, UNCRC, 1989.
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