Guinness Nigeria (Diageo) Recruits Retail Sales Executive – Northern Nigeria

Guinness Nigeria operates a Total Beverage Business (TBB). A key contributor to the success of the GNPLC strategic plan is an effective & flexible field sales force demonstrating industry leadership in both volume driving & brand building activity.

This role is based in Northeast Nigeria.

Purpose of Role:

To support GNPLC’s business objectives through the effective management of designated sales territory with a focus on low value outlets including implementation of all sales activities/programmes in the retail sales territory and activation of Basic sales drivers (price compliance, distribution, basic visibility)

Top Accountabilities:

Responsible for the account management and activation of low value outlets and hypermarkets

Listing of innovations and ability to pre-sell

Ensure achievement of Basic sales drivers (price compliance, distribution, basic visibility) for Territory

Ensures sales out of distributors/market share growth are achieved via monitoring the RRS scheme, excellent execution of promotions. Ensures promotional activity is in the right outlets and well managed. Has to keep and update a database of outlets within the territory.

Ensure effective customer/ business development to counter competitive activities in these outlet.

Qualifications and Experience Required:

Candidate must be a graduate (HND/Bachelor’s Degree).

Good communication skills in –written and verbal. Suitable candidate must also be fluent in Hausa and conversant with the northeast region of Nigeria.

Candidate must have good IT skills and knowledge of Microsoft office packages.

High degree of integrity

Good inter personal skills

Geographically mobile.

Healthy and physically fit.

Experienced driver with valid license

Barriers to Success in Role

Limited knowledge of the Northeast region.

Essential to spend time in the Field with customers and consumers-essential to stay in touch with the market and the competition

Unwillingness to flex schedule to align with business hours of retailers and distributors.

Low level of drive or personal leadership.
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