Etisalat Nigeria, one of the leading telecommunications company in the country is currently recruiting for the position of:
ob Title Manager. Corporate Segment
Location Lagos,NG
Function
Job Summary
The Corporate Segment Manager will be responsible for bringing to market Etisalat Nigeria’s corporate segment value propositions. This individual will work cross functionally to develop corporate segment value propositions and collaborate with multiple cross functional groups in bringing them to market.
Principal Functions
Assist in the development of marketing plans and manage the marketing elements of the offers including naming, positioning, marketing brief development, execution, and socialization
Collaborate with sales, training, communication, finance, and operations to ensure flawless execution of all corporate value propositions
Ensures maximum market penetration, growth and profitability through effective implementation of corporate segment strategies
Liaises with the Brands and Communication function to define effective channels for communicating defined/approved initiatives aimed at creating awareness in the corporate market
Provides leadership and guidelines to team members and manages subordinates performance towards the achievement of overall team objectives
Ensures periodic review and update of Etisalat Nigeria’s corporate segment demographic profiles
Proposes market research areas aimed at acquiring intelligence on the preferences and behavioural patterns of the country’s corporate market
Proposes new product initiatives as well as options for convergence aimed at penetrating the corporate segment
Makes recommendations on the design of a customer lifecycle extension plan for Etisalat Nigeria’s corporate segment
Provides input in and makes recommendations on the development of viable market penetration and market share acquisition frameworks for Etisalat Nigeria’s corporate segment
Ensures synergy across functional areas through effective management of inter-functional relations and activities
Prepares /compiles agreed periodic activity and performance reports for the attention of the Head, Enterprise Marketing
Performs any other duties assigned by the Head, Enterprise Marketing.
Educational Requirements
First degree in a relevant discipline.
Post-graduate /professional qualification(s) in a related field (an added advantage)
Experience,Skills & Competencies
Expert knowledge of competitive environment, consumer trends and trade practices in the industry
Six (6) to Eight(8) years relevant work experience, with at least three (3) years experience in a supervisory role within the telecommunications industry
Be highly focused and success driven
Be strategic and analytical thinkers
Possess excellent communication skills(oral and written)
Possess high levels of integrity and self-regulation
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